Market News: Top Story
Alice Palace turns illustrative attentions to aprons
By Rachael Taylor
Design house Alice Palace, which specialises in greetings cards and mounted prints, has moved into the kitchen and dining sector. It is now selling natural-coloured cook’s aprons on which any of its illustrations can be printed.
The move into aprons started as a purely selfish one, with Alice Palace designer and owner Alice Potterton making an apron for herself. After getting a positive reaction from friends she took one of her apron designs along to Spring Fair where she got great feedback from buyers.
Potterton said: “I love cooking and so wanted a nice apron to wear. Everyone that’s seen them loves them.”
The aprons have sliding adjusting buckles, self fabric necks and 90cm-long self fabric ties. The aprons, which can be customised with any of the Alice Palace designs, have a recommended retail price of £19.99.
Alice Palace designs are made up of a mish-mash of drawings, words and collages, using materials to create texture and visual interest. The company was set up in 2004 and produces greetings cards, postcards, prints and canvasses.
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